幫忙解釋一句英文...
you need to describe the customer profile of the segment that B&Q selected in Hong Kong.E^Hr5{_VK e
我想問下即係點解?:o
今日要交功課,好急!!!:(
ps.B&Q website : [url]http://www.bnq.com.hk/aboutus.html[/url] 分幾段睇..
you need to describe 去形容iq2b U:g!X4Q
the customer profile 顧客的概況
of the segment that B&Q selected in Hong Kong B&Q 主攻 目標市塲
,|p&W9I,?s-Gd
答案: define 佢地既顧客市塲層面, 如收入, 教育, 年齢, 家庭結構等 但係我仲有Q2:you need to identify possible variable (s) or base (s) that B&Q might have used to divide "home improvement" market into different segments. &j;m3Do/ABLU
4Ik'^2d6E3_A,}
咁咪同Q2一樣??? possible variable =可能的變數/基準yIX S*C
b2h}nO+wj
問題係後半句「 might have used to divide 」
t%lL0?C"qu
即 home improvement 分開幾層面梨講Xc;k-O Z?.F3^'n
答案: 如全屋新裝修+設計 / 番新 / DIY / 傢俱用品 / 傢俬雜物 icic...不過B&Q既顧客市塲層面究竟係咩?好似係人都會幫襯喎... [quote]Originally posted by [i]haukwankin[/i] at 2007-11-28 01:25 PM:~4|,y G2~S
icic...不過B&Q既顧客市塲層面究竟係咩?好似係人都會幫襯喎... [/quote]
係人都會幫襯都係一個市塲層面.. TARGET = ALL X2M%Hu,nA`4k_$?
但你答得依d問題多數係 marketing 方面, 要知道 all target = 冇 target, 做乜都唔成.
你check真d佢地既 product, service, price 等, compare 吓同 宜家及一般裝修公司有咩分別. [quote]Originally posted by [i]haukwankin[/i] at 2007-11-28 01:25 PM:l^0s(MCMkaB
icic...不過B&Q既顧客市塲層面究竟係咩?好似係人都會幫襯喎... [/quote]
個個都會幫襯, 並唔代表佢地係target marketxN~ K9zC%bQJ
e.g.個個都去mcdonald, 但見佢搞年青化就知佢係target緊年青一代同埋上班一族啦 ;)