幫忙解釋一句英文...

haukwankin

you need to describe the customer profile of the segment that B&Q selected in Hong Kong.
% W6 x! L% g. U/ ^+ K" T$ m# L
+ A* b4 z. l' I: g我想問下即係點解?* r6 J2 I$ |7 A* i  c' V
4 X8 P3 \" ~1 L$ Y" P+ [! ^5 @
今日要交功課，好急!!!0 c, D! s0 C2 @* x1 x3 |/ e- c

; X: S) M5 O" |% C$ V" D) mps.B&Q website : http://www.bnq.com.hk/aboutus.html

d228216

分幾段睇..
- A: q/ [3 w* w& ?; K( \you need to describe 去形容
* x6 q+ v& D8 o3 Cthe customer profile  顧客的概況
6 m- `! V! U7 {: Y$ z7 a+ h1 Q: Jof the segment that B&Q selected in Hong Kong    B&Q 主攻 目標市塲
0 \% f/ W2 m/ S. |2 i# K8 r% p3 k2 H' L$ o! c
答案: define 佢地既顧客市塲層面, 如收入, 教育, 年齢, 家庭結構等

haukwankin

但係我仲有Q2:you need to identify possible variable (s) or base (s) that B&Q might have used to divide "home improvement" market into different segments.
5 u& b  o# a( n0 N' a8 A" u2 M& R# p4 L1 A
咁咪同Q2一樣???

d228216

possible variable =可能的變數/基準) f. m: m1 h! [; H9 J5 c

$ s: N; H. L: l. x問題係後半句「 might have used to divide 」* a) g# c( C, u  b

6 P" O+ Q7 N' _" T即 home improvement 分開幾層面梨講/ \# j, v  r5 l) x
( A3 ]- j; r& `% h$ `; m
答案: 如全屋新裝修+設計 / 番新 / DIY / 傢俱用品 / 傢俬雜物

haukwankin

icic...不過B&Q既顧客市塲層面究竟係咩?好似係人都會幫襯喎...

d228216

Originally posted by haukwankin at 2007-11-28 01:25 PM:
" `9 T4 e; M8 B  ]9 U" Vicic...不過B&Q既顧客市塲層面究竟係咩?好似係人都會幫襯喎...

  L  W5 Y% n3 Z! L" S4 R2 g, f5 A! f係人都會幫襯都係一個市塲層面.. TARGET = ALL
. Z' O9 \1 ?' }6 O4 G
8 N# V) [1 F/ n* g' y2 d但你答得依d問題多數係 marketing 方面, 要知道 all target = 冇 target, 做乜都唔成.
3 d6 `/ ]+ H9 Y
) m, A8 T! l2 \) O1 U5 G你check真d佢地既 product, service, price 等, compare 吓同 宜家及一般裝修公司有咩分別.

艾力克

Originally posted by haukwankin at 2007-11-28 01:25 PM:: a. q  |6 p/ q) d4 G5 ]
icic...不過B&Q既顧客市塲層面究竟係咩?好似係人都會幫襯喎...

0 a9 P( R0 ^9 ?+ `5 f7 l& B個個都會幫襯, 並唔代表佢地係target market
2 A( f4 h3 Q5 U$ [+ B' s1 ae.g.個個都去mcdonald, 但見佢搞年青化就知佢係target緊年青一代同埋上班一族啦
" H7 I# y$ [2 |; [, E* M3 C1 T3 |* f: H# n
睇佢個business overview, 佢個target應該係d有要求, 追求quality of life o既人
9 l8 ]3 e, @1 i6 \  E只係隨口up, 冇認真諗過
( @5 T1 U: _5 x
! y" h& p$ m( w4 j  l$ j  i嘩..d佬好勁呀

kuru

d228216版主真係版主, 估唔到26fun都咁有教育意義,' i: j& [7 g# _% w8 S
下次有英交唔識都要麻煩下你~

haukwankin

同意...做版主都要博學多才，哈哈...

d228216

Originally posted by kuru at 2007-11-28 04:57 PM:
2 O5 ?$ S% V& I1 B) td228216版主真係版主, 估唔到26fun都咁有教育意義,
' [  u+ J6 V4 j" ?下次有英交唔識都要麻煩下你~

# V# @$ b4 a9 ]
# K; J* I  k6 @9 o- B細佬只係個小學程度既姑離佬而已....
; T6 o4 B6 W9 |9 f7 f7 Q% l; m/ [
, e$ h: l) S0 F得閑就炒吓股揾d酒錢...既市井流氓: W7 Y. ^$ o* l, \6 n5 W

- b0 X$ h9 x" ^# T假期就去影吓明星娛樂吓.....既影相佬
! _" Z+ }1 N9 Q3 u' R: o2 _" a; i. E
8 @  l& Z' ~9 Q8 A- E8 l! q0 b
; a. b5 C; V/ e' W[ Last edited by d228216 on 2007-11-28 at 08:28 PM ]