幫忙解釋一句英文...

haukwankin

you need to describe the customer profile of the segment that B&Q selected in Hong Kong.: U% x: F+ a( D" p4 L
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我想問下即係點解?' b1 ]( Z" c) l( O
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今日要交功課，好急!!!$ u# |+ ?9 I) @( A. M( p. J0 @7 N
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ps.B&Q website : http://www.bnq.com.hk/aboutus.html

d228216

分幾段睇..% Q4 {+ D6 R3 M
you need to describe 去形容& B% ^5 j# E8 b) F1 t  `0 H& I' }+ P
the customer profile  顧客的概況( W6 n9 G7 F: p6 @' ?
of the segment that B&Q selected in Hong Kong    B&Q 主攻 目標市塲: p( V/ r0 n' E6 d

0 |3 J) I! n( E5 Y答案: define 佢地既顧客市塲層面, 如收入, 教育, 年齢, 家庭結構等

haukwankin

但係我仲有Q2:you need to identify possible variable (s) or base (s) that B&Q might have used to divide "home improvement" market into different segments. ; v% v6 s$ {! S( |3 a

8 ]$ l, |: d3 x8 ?# F- Z/ J咁咪同Q2一樣???

d228216

possible variable =可能的變數/基準3 q* f. C! A2 C( M. c" M

+ ^% P: j: y; h: A, ?問題係後半句「 might have used to divide 」, }" u# K* c( g  w
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即 home improvement 分開幾層面梨講& f& Y* L! W0 ?
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答案: 如全屋新裝修+設計 / 番新 / DIY / 傢俱用品 / 傢俬雜物

haukwankin

icic...不過B&Q既顧客市塲層面究竟係咩?好似係人都會幫襯喎...

d228216

Originally posted by haukwankin at 2007-11-28 01:25 PM:
$ A  U7 w( \3 N2 {5 Z; licic...不過B&Q既顧客市塲層面究竟係咩?好似係人都會幫襯喎...

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係人都會幫襯都係一個市塲層面.. TARGET = ALL, J9 U- I9 @$ w, f2 M9 ?: [
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但你答得依d問題多數係 marketing 方面, 要知道 all target = 冇 target, 做乜都唔成.
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9 B7 d9 Q3 j+ |# ~/ x你check真d佢地既 product, service, price 等, compare 吓同 宜家及一般裝修公司有咩分別.

艾力克

Originally posted by haukwankin at 2007-11-28 01:25 PM:+ _  R% W/ R2 M* q: M3 v
icic...不過B&Q既顧客市塲層面究竟係咩?好似係人都會幫襯喎...

0 p& y. n, u. L" o個個都會幫襯, 並唔代表佢地係target market
9 n" I$ C. L. O$ ~& V4 a7 O& Oe.g.個個都去mcdonald, 但見佢搞年青化就知佢係target緊年青一代同埋上班一族啦
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睇佢個business overview, 佢個target應該係d有要求, 追求quality of life o既人2 P4 {+ B; Y* l: u& P/ \
只係隨口up, 冇認真諗過
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5 y& k7 |- c! [嘩..d佬好勁呀

kuru

d228216版主真係版主, 估唔到26fun都咁有教育意義,
/ ?( b5 y& h' a1 F下次有英交唔識都要麻煩下你~

haukwankin

同意...做版主都要博學多才，哈哈...

d228216

Originally posted by kuru at 2007-11-28 04:57 PM:5 ^: u: m* E+ M1 O5 Y. J. V* F
d228216版主真係版主, 估唔到26fun都咁有教育意義,$ U  k+ ^. _" J; [
下次有英交唔識都要麻煩下你~

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# e/ W" h8 l9 R! W" i- Q- c( H細佬只係個小學程度既姑離佬而已....
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) X( A2 }1 P8 s- o得閑就炒吓股揾d酒錢...既市井流氓% R" o- V5 L" M! k: j
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假期就去影吓明星娛樂吓.....既影相佬
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[ Last edited by d228216 on 2007-11-28 at 08:28 PM ]