幫忙解釋一句英文...

haukwankin

you need to describe the customer profile of the segment that B&Q selected in Hong Kong.3 q# J% L2 i2 \' s8 _# S

3 B$ Z( P" Q/ [$ R3 l我想問下即係點解?5 P) A# C( a& L) N6 D% o* N

4 u) u% \% X. l$ D/ B今日要交功課，好急!!!3 C  N7 j" \3 d/ l1 l. b* J
$ F- o5 d/ i# {& e
ps.B&Q website : http://www.bnq.com.hk/aboutus.html

d228216

分幾段睇..  G' ]$ S5 @* y3 A8 S! E; @2 [
you need to describe 去形容
9 m) _( G& N- {3 t# w* A, mthe customer profile  顧客的概況
8 b  q6 i& ]+ mof the segment that B&Q selected in Hong Kong    B&Q 主攻 目標市塲: f3 k1 p/ q" n. ?* K, C' n

6 E4 T, H6 t* t: @7 W2 t7 T答案: define 佢地既顧客市塲層面, 如收入, 教育, 年齢, 家庭結構等

haukwankin

但係我仲有Q2:you need to identify possible variable (s) or base (s) that B&Q might have used to divide "home improvement" market into different segments. / p) M, E. F0 h1 N
% N" Z+ O6 Z3 u- s  g6 _
咁咪同Q2一樣???

d228216

possible variable =可能的變數/基準! x9 M4 }+ [9 ?3 y9 o- s

, F; t( J2 T  ?* l問題係後半句「 might have used to divide 」
# z& F( W( U( ]6 y! b8 \' B. n/ a/ R- k' C
即 home improvement 分開幾層面梨講
+ z) g2 J$ U! [3 M6 J( r) P3 j" w" k9 p  u
答案: 如全屋新裝修+設計 / 番新 / DIY / 傢俱用品 / 傢俬雜物

haukwankin

icic...不過B&Q既顧客市塲層面究竟係咩?好似係人都會幫襯喎...

d228216

Originally posted by haukwankin at 2007-11-28 01:25 PM:
/ y1 j" |1 X& Aicic...不過B&Q既顧客市塲層面究竟係咩?好似係人都會幫襯喎...

$ v( T9 d4 n3 `2 |+ O係人都會幫襯都係一個市塲層面.. TARGET = ALL
2 l1 N; S4 k* A: y$ T3 k+ B2 s6 T# A0 p3 C5 G6 E. }5 ^
但你答得依d問題多數係 marketing 方面, 要知道 all target = 冇 target, 做乜都唔成.
" t( e1 P* `5 D* p: E' P8 E
2 ?5 ?# p0 d- }. }你check真d佢地既 product, service, price 等, compare 吓同 宜家及一般裝修公司有咩分別.

艾力克

Originally posted by haukwankin at 2007-11-28 01:25 PM:7 |9 i8 a/ @+ t* }  f' D* y3 [" p& S
icic...不過B&Q既顧客市塲層面究竟係咩?好似係人都會幫襯喎...

( G% L: v5 Y1 a; L0 b3 I* o8 {
個個都會幫襯, 並唔代表佢地係target market
. r: d  ]; s5 F2 P4 `. q* k8 Ce.g.個個都去mcdonald, 但見佢搞年青化就知佢係target緊年青一代同埋上班一族啦
+ R& ~; ~! y9 P1 X$ L6 U4 N' c- @+ z2 e, T! N# k) e- d
睇佢個business overview, 佢個target應該係d有要求, 追求quality of life o既人2 s' c/ O: J3 R& z) |- k8 p
只係隨口up, 冇認真諗過
+ J8 D2 L: ~3 i  S( f6 E# v* l; J3 Y3 M# U
嘩..d佬好勁呀

kuru

d228216版主真係版主, 估唔到26fun都咁有教育意義,8 L# o: a5 a0 D2 d" d+ I& Y4 W: N
下次有英交唔識都要麻煩下你~

haukwankin

同意...做版主都要博學多才，哈哈...

d228216

Originally posted by kuru at 2007-11-28 04:57 PM:
7 n* D5 ?# s* ~0 s% id228216版主真係版主, 估唔到26fun都咁有教育意義,5 \0 p% x9 u7 e
下次有英交唔識都要麻煩下你~

6 z4 E& p; s$ X$ `# [: u* N+ L

. W) e- f4 M0 e+ R細佬只係個小學程度既姑離佬而已....6 r3 h" s# [# P' W7 F1 z5 a
& \. u! C8 }8 ]% ]1 t: G
得閑就炒吓股揾d酒錢...既市井流氓+ b* x4 w- S" y9 {: r1 g' r
# w. @. `+ N9 G& v& D/ D
假期就去影吓明星娛樂吓.....既影相佬
! H) I& Z7 \! [  }: ^" K
8 W- k7 i8 _. ^( w. ?. e& c
4 N! w6 V9 R" w) B/ y/ L% o1 V[ Last edited by d228216 on 2007-11-28 at 08:28 PM ]